thoughts on the tv-reality
Archive for Advertisements
April 10, 2009 at 7:45 am · Filed under Advertisements, Social, Trends, Tv Influences and tagged: Ads, advertisment, Amore Icecream, jingles, olpers milk, omore, omore icecream, pakistan, Pakistani, television, tv
'We all scream for Ice Cream'
With its upbeat, overly colorful (almost psychedelic) ads–’Amore’ ice cream attacks not only the eyes but the ears!
I have an issue with the way the brand, Amore, is being pronounced.
As it is spelled A-m-o-r-e–why on earth is it being repeatedly pronounced as Ahm-ohr?!
The proper pronunciation, as this word belongs to the Romance language family–such as Italian and French– is Ahm-ohr-ay.
I wish the ad firm had done their homework!
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Oh and another thing–have you paid attention to how jingle,with corresponding words flashing on screen, talks about a pigeon-kabooter and then some flying?
What does flying have to do with a new brand of ice cream? or any ice cream , for that matter?
Is there something ‘in’ the icecream that makes one want to fly? 
I wonder!
Note to the lovely people at Amore Icecream: the last bit is a joke–do take it that way 
April 5, 2009 at 1:22 pm · Filed under Advertisements, Cooking shows, Lazy programming, Social, Trends, Tv Influences and tagged: Advertisement, afternoons, chef, Hours of cooking, mid mornings, nites, Oil, Pakistan tv, Pakistani, Rahat, talking
Our midmornings, afternoons, and even nites are filled with dozens of cooking shows on our cable channels… and we are only talking about presented from Pakistani channels…. we also have to take BBC, andother food network type cooking shows…. There is a long list of hosts which are good at cooking and were known lready before this trend started on tv ,like Rahat on Geo, and Mehboob, andZakir etc…
However most of these people you will see answering live calls from remote towns for ingredients or to praise…some cooking shows are promoting healthy food rest is only focusing on … Food. . apparently they have too much air time available … will see whole dish prepared in front of you…. there is no time restrictions to use elasped time or double dishes to show whole thing finished…
